Fans of Dr Pepper don't just like it, they love it. They drink it hot, they cook with it, they bake with it―it's a whole world of fizzy goodness. Ree Drummond's husband Ladd admittedly drinks about four per day! And he's not alone. In fact, Dr Pepper is now the #2 soda brand in America because people love it so much.

Do you know what else Dr Pepper fans love? When they announce a new flavor. They went cuckoo for creamy coconut last summer and still ask if they will release the limited-edition flavor again. Well, they won't have to beg the brand to make their newest flavor permanent, because it already is! But they will beg for more once they taste it. Welcome, Blackberry!

Dr Pepper Blackberry Soda Pop 12 Pack

Dr Pepper Blackberry Soda Pop 12 Pack

That's right, the newest launch Blackberry and Blackberry Zero Sugar will join the original Dr Pepper, along with Strawberries & Cream and Cherry as part of the permanent flavor family. Hitting shelves across retailers nationwide now, you'll be able to sip the one-of-a-kind sweetness in 12-pack cans and 20-ounce bottles. (Though Zero Sugar will only be available in 20-ounce bottles for a limited time.)

As for the fan reactions? Well, it's only been out for a few days, and they're already berry happy on social media:

"It's so good!!! Definitely recommend!!!" said one poster.

"Oh. My. Goodness. I'm in love. 💋" exclaims another.

No word on what Ladd Drummond's reaction is quite yet, but it will certainly be Pioneer Woman newsworthy if it happens. Stay tuned! In the meantime, head to your local retailers to find it for yourself and give it a try.

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AnnMarie Mattila
Senior Editor

AnnMarie Mattila is the Senior Editor for The Pioneer Woman, covering a wide range of topics from food and cooking to home, beauty, style, and more.